1919 advertisement for Lifebuoy Soap in the Northampton Chronicle. This ad, placed at the height of
1919 advertisement for Lifebuoy Soap in the Northampton Chronicle. This ad, placed at the height of the “Spanish Flu” pandemic, demonstrated one of the few effective measures that people had at the time against the disease – washing hands. Handwashing was, at the time, a relatively recent practice. It was only in the middle of the 1800s that doctors like the Hungarian Ignaz Semmelweis realized that doctors’ washing their hands would help keep patients healthy. It was really only around the turn of the twentieth century that the general public was encouraged to wash its hands regularly.{WHF} {HTE} {Medium} -- source link
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