antamalak:niggazinmoscow:It’s the circle where people pretend the American Dream is real so want the
antamalak:niggazinmoscow:It’s the circle where people pretend the American Dream is real so want the aesthetic that shows they worked their way outwell now im speechless, after the thorn shirts treendeveryone complaining about how dumb this is complicit in gucci’s marketing scheme. the more you’re talking about a brand the more you’re doing what that brand wants you to do, and the more relevant and “top-of-mind” gucci becomes compared to its competitors like prada or dolce. they really don’t care about how positively average consumers react to this this because we’re not their target audience. what they do care about is that a whole fuck ton of people are talking about these shoes, and suddenly these shoes have become the “it” shoes because of how infamous they are, and their affluent target audience will buy it on a whim to flex it as their new toy. also i want the people in the replies complaining about ripped jeans in retail to stop and consider the fact that there is someone being paid to scrape your jeans with sandpaper by hand in a specific and aesthetically pleasing pattern so that you don’t have to eat dirt on pavement from skateboarding for years to recreate that skater look. soo yeah, just food for thought -- source link